Monday, February 18, 2013

What happened to "ON THE ROAD"?

As we approach the Oscars next week, perhaps it's just me but I'm having a hard time believing just how little impact Walter Salles' "On the Road" made this year.
How many theaters did it hit?
It played in the IFC Center for a weekend or two, taking over all four screens.
It had great starpower, with Kristen Stewart, Amy Adams, Viggo Mortensen, Kirsten Dunst, and others.  And it was based on a legendary book. 
However, based on its middling reviews from critics and audiences, I guess I shouldn't be too surprised by its fate.
I guess I'm also curious though whether it just wasn't marketed well...


No comments:

Post a Comment